https://www.youtube.com/watch?v=xJEYViuQifg
原博主:youtube.com/@LouisMoss
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原简介:
Moodboards. Everyone talks about them, not enough people actually know how to use them properly. And honestly for a long time I was one of those people.
In this video I get into what a moodboard actually is, what it needs to do, and how my approach has completely changed since moving deeper into art direction. The difference between an internal board and a client facing one, how to actually reference rather than just collect, and why having 50 references usually means you have none.
This is how I think about it now. Working on real projects, trying to make every creative decision mean something.